Published on CUInsight
The conventional 4Ps of marketing are: promotion, place, product, and price. But with everything over the last year, traditional wisdom has needed refinement. Here are the 4Ps to focus on now to be ready post-pandemic.
Read MoreRegistration is open for the virtual meeting of the Global Women’s Leadership Network San Diego and Riverside County Sister Society on May 20, 11 am- 12:30 pm! We’ll discuss how we, as women and credit union leaders, can turn our setbacks into opportunities.
Read MorePublished on CUInsight
In these times of divergent attitudes, discourse and uncertainty, the credit union focus of “people helping people” is even more important. Here are three areas to concentrate on now to gain and maintain trust and build meaningful and long-lasting relationships.
Read MoreWe're looking forward to the Global Women’s Leadership Network Empower Sessions at the World Credit Union Conference on July 19!
Read MoreRegistration is open for the CrossState Credit Union Association EVOKE Marketing Conference, July 20-21.
Read MoreRegister now for the Global Women’s Leadership Network DC Sister Society virtual meeting: Designing Your Workforce Return Strategy on May 5 at 1 pm ET.
Read MoreThe idea of using the color pink to target-market to women is not new and likely has some merit, but it’s time that credit unions dig deeper than just the surface color. CUs need to look at the full picture of whether they can meet women’s needs and, perhaps more importantly, help women achieve their financial goals and dreams.
Read MorePublished on CUES CU Management December 1
Though our original vision for 2020 has been greatly altered, we have learned a lot about how our members behave and feel regarding their finances. What is the future of the member experience after the pandemic?
Read MoreBe sure to mark your calendars for March 2, 2021 for the National Credit Union Foundation Celebration of past Herb Wegner Memorial Award winners.
Read MoreShare your military story with CUNA News.
Read MoreAs we continue to plod along through 2020 with little assurance that business-as-usual will come back any time soon, what can we do to keep serving our members and focus on the health of our credit unions? It’s times like these that make or break member relationships. How do we earn and maintain our members’ trust?
Read MoreJoin us Wednesday, Oct. 28, at 10 am ET for the MDDCCUA Webinar: Re-Tooling Marketing and the Member Experience for 2020 and Beyond. The only thing certain about 2020 is the magnitude of change and adaption that all of us have had to make.
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